Teaser Trailers

A teaser trailer, is a short trailer used to advertise an upcoming movie, game or television series.

Teasers, unlike typical theatrical trailers, are usually very short in length (between 30–60 seconds) and usually contain little,actual footage from the film. They are usually released long in advance of the film they advertise. They are shown usually a long time (one or one and a half years) before the movie comes out, so as to "tease" the audience.

Teasers are also commonly used in advertising. teaser ad/campaigns consist typically in small, cryptic, challenging, advertisements which anticipate a product launch.

Teaser trailers are usually only made for big-budget and popularly themed movies.
Their purpose is more to let people know the film is coming up in the near future, rather than tell them about its content, adding to the hype of the release. Teaser trailers are often made while the film is still in production or being edited and as a result they may feature scenes or alternate versions of scenes that are not in the finished film. Other ones (notable Pixar films) have scenes made for use in the trailer only.

Harry Potter and the Half-Blood Prince's teaser trailer was released surprisingly late, but when it was pushed back from November 21, 2008 to July 17, 2009, the trailer was surprisingly early.



A teaser for Star Wars Episode I: The Phantom Menace was attached to the film The Siege, and it was reported that many people had paid for admission to the film just to watch the trailer, and had walked out after the trailer had screened.